—SINCE 2023—

Our Story

We are not part of the movement. We move it.

Redefining Craft. Reimagining Beverages.

Ochre is inspired by Goa, but it is built for India, and designed for the world. Founded in 2023, Ochre began as a premium Indian craft spirits brand with a simple conviction: that craft from India could stand confidently in the global beverage conversation.

What started as a small-batch exploration of flavour has evolved into a contemporary House of Beverages spanning artisanal spirits, innovative formulations, and modern expressions shaped by precision distillation and maceration-led craftsmanship. Goa offered the spark, its openness, its cultural exchange, its instinct for celebration. But Ochres identity is unmistakably Indian and inherently global. We are not confined by geography. We are defined by ambition.

We are redefining what it means to build a premium beverage brand from India, not rooted in nostalgia, but in confidence. Not limited to exclusivity, but driven by excellence and accessibility. Ochre is more than a spirits label. It is a House of Beverages shaped by Indian creativity and built with a global heart. Because the future of craft does not belong to one city. It belongs everywhere.

—OUR PHILOSOPHY—

Inclusivity Over Exclusivity

Global Vision

We are not just crafting for the Indian elite. We are crafting for the global masses who appreciate quality.

Innovation First

Reduced calories, lower alcohol content, and complex flavour profiles - we are setting new standards.

Authenticity

Every bottle is crafted with thoughtfully-sourced ingredients and an unwavering commitment to quality.

Our Journey

2023

The Beginning

Ochre Spirits launches in Goa, introducing its first collection of premium Indian craft spirits. The debut portfolio includes Peach & Cherry Vodka, and our signature flavoured rums marking the arrival of a small-batch spirits brand rooted in flavour innovation, maceration-led craftsmanship, and contemporary celebration.

2024

Expansion

The portfolio expands with new expressions including Dry Gin, Kiwi & Pear Gin, and fruit-forward vodkas. Ochre opens India’s first-ever dedicated brand tasting room creating an immersive craft spirits experience that bridges premium cocktail culture and community-driven celebration.

2025

Innovation continues

The launch of premium Saffron Vodkas reinforces Ochre’s commitment to flavour-led distillation and refined artisanal alcohol. As the brand evolves into a modern house of beverages, innovation remains central blending heritage techniques with contemporary craft to redefine what Indian spirits can represent globally.

2026

Refinement & Global Perspective

March 2026 marks a defining chapter for Ochre. The introduction of our Original Dry Gin and Plum & Citrus Gin, sophisticated, botanical-forward expressions inspired by Mediterranean elegance, signals a new level of refinement in our small-batch distillation journey.
The year also sees the launch of our Agave expression, further broadening Ochre’s footprint across global spirits categories and reinforcing our evolution into a diversified House of Beverages. Alongside our spirits portfolio, Ochre enters the non-alcoholic segment with thoughtfully developed mixers and cocktail pre-mixes extending our commitment to flavour innovation, responsible celebration, and inclusive drinking experiences.

With these launches, Ochre steps confidently into a new phase not just as a premium Indian craft spirits brand, but as a globally minded beverage company shaping modern drinking culture across categories.

Experience Our Story

Visit our tasting room in Goa to immerse yourself in the world of Ochre Spirits.